Have You Been Fooled By AI? One-Half Of Canadians Could Be


Fool MeDo you think you can tell the difference between fake and real news? According to some new research from The Canadian Journalism Foundation (CJF) one-half of Canadians admit they are not confident in their ability to distinguish between fake news generated by AI and human-produced content.

Other key highlights from the study include:

  • A majority (58 per cent) of Canadians believe they have personally encountered misleading or false online/social media information in the past six months that was generated by AI; and
  • A majority (71 per cent) say governments will not be able to regulate companies that generate AI content for online/social media use.
The research was conducted by Maru Public Opinion.


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Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Profectio and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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