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Aimia – Millennials Crying Digital Overload

By Dave Forde / June 18, 2015

We live in a digital world, from the moment we wake up to grab our smartphones, jump in the car and turn on the satellite radio,  turn on our laptops at work. Then back home at night to warm up left overs in the microwave and watch Netflix.  Aimia recently revealed some data via the […]

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37%+ Of Investors Relations Find Social Media An Important Tool [Study]

By Dave Forde / January 22, 2014

There have been many case studies that have shown the importance and value of leveraging social media in your communications strategy, and now thanks to the results from a new study conducted by NATIONAL Public Relations and the AMO network, it is also extremely important to the investor community. According to the data, a majority of institutional investors around the world said social media will grow in importance as an investor relations tool, even though seldom consulted today by investment professionals. The data further reveals that 56 per cent of institutional investors say they consider social media to be “not yet sig

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Who Is Using Social Media and When [Study]

By Dave Forde / January 8, 2014

According to a new study from Pew Research Center took stock of the year in social media and the findings show that a majority of us are connecting with each other online in a big way, with 73 percent of “online adults” using social media.

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