Thought Leaders Share Predictions For 2019
By Dave Forde / December 21, 2018Are you ready for 2019? Wondering what your brand should focus on or what the hot trends for 2019 will be?
All posts in "Industry Opinion"
Crisis Management, When Is It Time To Say Something?
By Dave Forde / March 26, 2018Facebook’s latest crisis management issue over the data scandal with Cambridge Analytica triggered some readers to ask the us to address a few questions they have about crisis management. When Is The Right Time To Say Something? David Morelli, Founder/ Principle of Rosedale Strategy Group
What is Thought Leadership
By Dave Forde / March 21, 2018Each week PR In Canada and Profectio receive emails from readers who are looking to gain more knowledge about public relations and how to use PR to help grow their business. Recently a reader wrote in looking to understand what thought leadership is, and how it can help their organization.
What Is The Difference Between Using A Newswire Vs. Hiring A Public Relations agency?
By Dave Forde / March 12, 2018What is the difference between a company using a Newswire service vs hiring a public relations (PR) agency?
Backlash Of Brands – H&M, Tim Hortons, And One Influencer Who Went Too Far [Industry Opinion]
By Dave Forde / January 12, 2018Earlier this were we publish or first edition of “Backlash of Brands,” a look at brands from around the world that were impacted by some type of communications crisis. We also took a moment and turned to Shauna MacDonald, Principal and Founder, Brookline Public Relations to gain some insights from
Industry Opinion: Has Twitter Become The Press Release For Executives?
By Dave Forde / June 27, 2017Has Twitter Become The Press Release For Executives?”
Industry Opinion: How PR Can Help Break Through Major World News
By Dave Forde / May 10, 2011Industry Opinion: How PR Can Help Break Through Major World News
Industry Opinion: Is The Social Media Press Release Here To Stay?
By Dave Forde / October 21, 2010Industry Opinion: Is The Social Media Press Release Here To Stay?
Industry Opinion: Tigers Woods, Reputation Repair, Reputation Management
By Dave Forde / February 23, 2010Industry Opinion: Tigers Woods, Reputation Repair Or Reputation Management