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This summer, KFC Canada is extending late-night hours at 653 locations, allowing fried chicken fans to satisfy cravings for longer. However, closing times vary by location, so KFC Canada encourages you to check the hours to ensure you don’t miss out.
KFC Canada has unveiled the Bolo Ti(m)e, a custom modular dial that displays the late-night hours for each location, honoring the Colonel. This legendary icon features customizable outputs to reflect the unique schedules of different restaurants.
The national campaign will gain support through OOH billboards which will have Canadian fans seeing the iconic bolo tie transformed into watch hands to display the exact time their local KFC is open until. Billboards will be located across the country in major cities like Toronto, Vancouver, Ottawa, and Moncton targeting every participating restaurant and their diners. The campaign will see further support from location-specific socials, in-store displays, and OLV.
Photo Gallery:
(click to enlarge)
Who's behind the Colonel’s Iconic Bolo Tie campaign:
- Agencies -
- Brand - KFC Canada
(click on the link to view the agency's Vendor Directory listing)
