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Work on the brand began with Hopp's official launch in Canada, which was held on February 11th. Talk Shop secured media coverage, earning results across print, digital, and broadcast outlets.
Talk Shop will continue to lead Hopp’s PR efforts, developing and executing comprehensive media relations strategies as new cities sign on with the ride-hailing company. Talk Shop is also helping to enhance Hopp’s thought leadership to establish the new market entrant as an industry leader.
