Topo Chico Hard Seltzer Arrives In Canada, Wendy’s Beefs Up Breakfast Wars In Canada[Brands On The Move]

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Brands, it is the reason we are all here, here is the latest edition of Brands On The Move. We take a look at the latest moves behind brands we know and some that are just entering the market.


Topo Chico Hard SeltzerMolson Coors added a new product to their line up in Canada with Topo Chico Hard Seltzer which Leslie Malcolm, Brand Director, Seltzer, Flavour and Emerging Growth, Molson Coors Beverage Company describes as “… crisp, clean taste.”  Topo Chico is a mineral water with a cult-following that has over a century of Mexican heritage.

WIN – Since launching in the US, Topo Chico Hard Seltzer has become one of the top 10 within its category so can only be a win to bring it to Canada.


"Canadians deserve a better breakfast," said Liz Geraghty, Chief Marketing Officer, International, The Wendy's Company. "From fresh, never frozen Canadian beef to freshly cracked Canadian grade A eggs, our focus at Wendy's is always on the quality of the food we serve, and customers will taste our commitment to freshly prepared, high-quality ingredients across our entire breakfast menu."The breakfast wars continue to heat up as restaurants/ QSRs brands across North America race to earn consumers appetite and wallet. Today, Wendy’s Canada launched a new breakfast menu nationwide in Canada.

WIN – It is a crowed space with many competitors, smart move on the part of  Wendy’s Canada to refresh their offering and we will have to wait to the end of the quarter to see if they have managed to appeal to Canadian’s taste buds.


We want to hear from you, what is your brand doing to capture new markets, grow more brand awareness or disrupt the industry.


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Dave Forde
Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Profectio and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.

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Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Profectio and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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