Back in 20111, Samantha Diamond and Delphine Nicholls joined forces to launch ROI Relations, and today the two enter a new chapter. Vancouver-based Talk Shop [TCO] has announced to PR In Canada they have acquired ROI Relations [TCO]. ROI provides public relations, digital strategy, event planning, artist relations and social media services. Once the transition is complete Samantha Diamond and Delphine Nicholls will be moving on to other projects but the rest of the ROI team will join the Talk Shop roster.
“We first met Katie Dunsworth-Reiach, Partner and Co-Founder of Talk Shop Media, during the Public Relations Society of America’s annual conference when Toronto was the city host in 2018. We were both passionate about using innovation to grow our businesses and kept in touch over the years,” says Delphine Nicholls, Co-Founder of ROI.
The addition of the ROI suite of services and talent will bolster Talk Shop’s luxury, beauty and wellness capabilities, offering depth to the firm’s existing technology, real estate, and lifestyle divisions. Back in 2017 Talk Shop acquired Brix Media Co.