Orangetheory Fitness has selected Kwittken as their public relations agency of record (AOR) in Canada. The new partnership began in January 2016 and will include ongoing national public relations and social media strategy, planning and execution, as well as support of local marketing efforts for new and existing studios nationwide.
Over the past five years, Orangetheory Fitness has opened more than 340 studios in the U.S., U.K., Canada, Australia and South America. The company is on track to open an additional 150 locations by the end of 2016.
Recently celebrating it’s first year in Canada, Kwittken has attracted the attention of some big names, and successfully completed campaigns for a diverse list of clients in the consumer, corporate and lifestyle sectors.