MSLGROUP has announced the addition of Cameron Summers as Senior Vice President Corporate & Public Affairs, also serving as Deputy Managing Director of MSLGROUP in Canada and Tara Hunt as Social Digital Leader to their team in Toronto.
Cameron Summers is a public policy expert with 18 years of experience and an extensive record of accomplishment in corporate communications, policy and programs, stakeholder engagement, as well as crown corporation and agency governance. He is social and digital savvy and a trusted advisor for corporate and public affairs counsel, C-suite relationship building, reputation, and crisis & issues management.
Before joining MSLGROUP Cameron held several senior positions including Vice President of Affairs at Edelman Canada and Chief of Staff with the Government of Ontario. Cameron has worked with both private and public sector clients and stakeholders in a wide spectrum of industries including life sciences, consumer packaged goods, energy and natural resources, transportation, tourism, clean-tech and ICT.
Tara Hunt is a senior digital marketing professional with nearly 15 years experience in market research and strategy on both client and agency side focused on consumer communications. She has deep expertise in every facet of integrated digital communications, including digital, social and content strategy, influencer outreach, user experience, online advertising, email marketing, and community management. Prior to joining MSLGROUP she also led Justin Trudeau’s social media campaign during the federal Liberal Leadership race in 2013.
Over the years, she was CMO of a web-based platform for shopping, and worked with the team that launched Facebook’s original developer platform, and companies like Tripit, Slideshare, Timbuk2 and more. She also launched the startup that would become Google’s product search through one of the first examples of a purely social media driven campaign.