Environics Helps Rickard’s Kick Off The Fall And Launch Rickard’s Cardigan

A few beer bloggers were invited to a launch event last week in downtown Toronto for Rickard’s Cardigan, it is the latest product from Rickard’s. The new beer  has already hit store shelves, as well you can get it at your local pub.  So what is our official word on Rickard’s Cardigan?  It has a unique taste, Rickard’s Cardigan, is a bit of a spicey lager with subtle touches of cinnamon, nutmeg, clove and a hint of brown sugar.

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The event was organized and managed by the team at Environics Communications, who is the public agency of record for Rickard’s.

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Dave Forde
Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Profectio and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.

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Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Profectio and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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