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Media buyers, stop wasting time trying to find the right sales rep? Turn to the Rep Finder and get connected to our database of the most up-to-date sales contacts fro Broadcast, OOH, Publishers, Social Networks and more from across Canada.For the fourth consecutive year, Dr. Oetker Canada is launching its "Giuseppe Practice with a Pro" campaign in the country, celebrating the grassroots passion that defines Canadian hockey and everyday acts that build stronger communities.
Now in its fourth year, one lucky minor hockey team will score the ultimate prize: a once-in-a-lifetime trip to the 2026 Memorial Cup presented by Kubota in Kelowna, BC, where they’ll hit the ice with none other than Hockey Hall of Famer and Canadian icon, Jarome Iginla.
As part of the campaign, Dr. Oetker Canada Giuseppe is inviting minor hockey teams to submit a short video via the Practice with a Pro portal, showcasing how their team brings positive energy to their community—whether through fundraisers, clean-ups, acts of kindness, or supporting one another. After submitting, teams are encouraged to share their video on social media to earn bonus votes and rally community support on the campaign microsite. Entries will be judged based on fun and memorability, togetherness, empowerment, and community impact.
“Hockey isn’t just a sport in Canada. It’s part of who we are. It’s where friendships form, communities come together, and memories are made,” says Indresh Kohli, Executive Head of Marketing at Dr. Oetker Canada Ltd. “At Giuseppe, we’re proud to be part of those moments — supporting families, fans, and young players who bring passion and spirit to every game. We’re especially excited to welcome Jarome back this year. His dedication to mentoring the next generation, his love for hockey, and his commitment to giving back perfectly reflect what Giuseppe Practice with a Pro is all about — celebrating the heart of our hockey community.”
In addition to the Giuseppe Practice with a Pro grand prize experience, Canadians have a chance to win random draws for exclusive CHL prizes. This includes signed CHL jerseys, free Giuseppe pizza and additional local game night experiences.
Who's behind the Giuseppe Practice With A Pro campaign:
- Agencies - North Strategic
- Brand - Dr. Oetker Canada
(click on the link to view the agency's Vendor Directory listing)
