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ROYALMOUNT is introducing “The Art of Getting Here, Redefined”, a playful CGI-led social campaign featuring their iconic Wishing Bear that highlights creative, unique ways to reach the destination.
The campaign extends into the Montreal metro and features bright pink buses wrapped to look like the iconic bear, challenging visitors to experience "The Art of Daydreaming, Redefined."
The campaign has also taken life on 6 billboards across major highways North, West, and South of Montreal.
Who's behind the Liquid Espresso Concentrate campaign?
- Agencies - Rose PR
- Brand - ROYALMOUNT
(click on the link to view the agency's Vendor Directory listing)
