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Pomp & Circumstance PR is on a growth curve of late, as part of their new expansion they have now launched – Bonus Track is a new full-service creative agency specializing in content production, media, branding and strategy, influencer marketing, and social media.
To help lead the sister agency, P&C turned to former magazine editor Elizabeth Clark, hiring her as Vice President of Content and Creative Strategist. In addition, P&C is growing the agency with a specialized team of designers, influencer managers, media buyers, social media managers, art and creative directors and branding strategy experts.
“At Pomp & Circumstance we are fiercely proud of our creative chops, driven largely by our amazing clients who encourage our imaginative, “dare to dream it” thinking. Building a dedicated new division to expand what we can do for clients was a natural next step,” says Lindsay Mattick, Co-Founder and Creative Director of Pomp & Circumstance PR. “Bonus Track will allow us to offer end to end thinking for a brand, taking it from brand development to brand launch to amplification across all channels, making us an obvious and smart choice for a broader range of clients,” said agency President and Co-Founder Amanda Alvaro.
Bonus Track will work independently and together with P&C as complementary teams.
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