rock-it promotions Picks Up Three New Client Wins


rock-it promotions [TCO] has been appointed agency of record (AOR) for three brands including Lindt, Sun Bum and the Gladstone Hotel.

LindtLindt is no stranger to the rock-it team, the two have worked together on a project-basis for several years and now make this partnership official as their AOR this year.  They will support the brand through new launches and brand pillars, influencer relations, event production, and media relations.

Southern California-based Sun Bum, maker of a wide range of premium sun care, hair care, lip care and baby care Sun Bumproducts, taps rock-it promotions as their agency partner in Canada. As part of the work the agency will be tasked with traditional media relations, brand alliances, sponsorship opportunities and seeding initiatives.  This is the first time Sun Bum has hired an AOR for Canada.

The last new addition to rock-it’s client roster is Gladstone Hotel, fresh off its renovation will be leaning on the agency for brand awareness, overseeing social media and influencer relations, and developing strategy for all public relations programs. More than just a 130-year-old hotel, the Gladstone is Canada’s first only B Corp certified hotel, with a goal to be a force for social change, inclusivity, and a hub for Toronto’s artistic and cultural community. rock-it will also be leading social media for both the Gladstone Hotel and The Broadview Hotel.



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Dave Forde
Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Profectio and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.

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Dave “The Connector” Forde is a 20-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Profectio and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.


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