We did it

Showcase Your Success from January 1 - June 30, 2025

The PR in Canada Half Year Report is your opportunity to highlight your agency’s biggest wins, growth, and achievements from the first half of 2025. This exclusive report will recognize top public relations agencies that have excelled in delivering outstanding campaigns, securing major client wins, retaining key accounts, and making a lasting impact in the media landscape.


Why Participate?

✅ Recognition: Get featured among the leading PR agencies in Canada.

✅ Credibility: Enhance your agency’s reputation by showcasing your success.

✅ Visibility: Gain exposure to potential clients, partners, and industry leaders.

✅ Inspiration: Share your journey and inspire the PR community.


Many agencies suffer from cycles of feast and famine

Unlock growth opportunities and fill your funnel BEFORE it becomes your pipeline runs out!


Customers prefer to purchase from agencies they are familiar with and trust, while companies seek to collaborate with reliable agencies they view as partners.

We are opening our platform to help you showcase the success your agency has achieved this year - including campaigns, new business, case studies, and other examples of how your agency has delivered results in the past 6 months.

Decision-makers will discover more about your agency and the benefits you can provide for their brand.


Let's show the world what Public Relations can accomplish!


What We’re Highlighting:

  • Agency overview - Your profile review will offer a comprehensive summary reflecting the overall picture of the agency. The business summary could showcase the agency's founder, co-founders, business leaders, and other decision-makers, while also summarizing the agency's services.
  • Your Team - While showcasing your agency's accomplishments, you can also highlight your team's expertise and what clients can expect when working with you.
  • Milestones & achievements - Take a look at any intangible improvements, new or improved products, features or services, anniversaries, or significant projects such as a rebrand, new website, or acquisition.
  • Growth stats - Share statistics and metrics demonstrating growth, such as client retention rate, total impressions earned, and client sales growth.
  • Account-specific reports - Decision-makers want to hear inspiring success stories about their agencies and companies.

Get Noticed. Get Celebrated.

The PR in Canada's Half-Year Report is the ultimate industry showcase for PR professionals. Don’t miss your chance to be featured among the best in the business!


Who We've Worked With:

Brands often seek our guidance on choosing agencies to hire. Our 2025 Half-Year Agency Report acts as a valuable resource to boost your agency's visibility among business professionals and leaders.


Your agency's achievements will be showcased to a highly engaged and relevant audience.


If you don’t give the market the story to talk about, they’ll define your brand’s story for you.

David Brier

Author


Important Dates:

  • Early Bird - May 9
  • Regular - June 6
  • Submission Deadline - June 30
  • Publish - July 8

Let's get started on your agency report...

Any agency across Canada is eligible to be included in the Half-Year report.

Purchase now; final submissions are due by June 30th.

Regular

$294.99

EARLY BIRD PRICING - $219.25 (expires May 9)

  • SEO optimized profile
  • NO PAYWALL (anyone can access your report)
  • Distribution across our B2B network of sites
  • Agency Description - 75 words
  • Key Service Offerings (up  to 2)
  • Website URL
  • Hyperlink to Agency's Directory Listing
  • THE TEAM
  • Let people know who's behind your agency, put a face to the name!
  • Management Team Listed - (up to 1 / photo & title)
  • THE WORK
  • Here is your opportunity to showcase the amazing work your team has completed
  • Highlights from Jan - end of June 2025 (AORs) - 75 words
  • Highlights from Jan - end of June 2025 (Campaigns) - 75 words
  • Photo Gallery (up to 3 photos of 2025 campaigns)
  • THE RESULTS
  • What is more important than a successful campaign? Let's talk about results!a
  • Media Coverage - highlights, # of impressions, screenshots (consumer media)
  • Revenue Growth - How does the current period's revenue compare to the previous period's revenue? 
  • Market share - Growth in market share for your brand equals a decline for the competition
  • THE VALIDATION
  • Let happy clients sing your praises
  • Testimonials - Client (up to 1)
  • Client Retention Report
  • OTHER
  • Brand (Client) Page
  • Video Highlight Reel - up to 30 seconds
Plus

$369.25

EARLY BIRD PRICING - $294.25 (expires May )

  • SEO optimized profile
  • NO PAYWALL (anyone can access your report)
  • Distribution across our B2B network of sites
  • Agency Description - 150 words
  • Key Service Offerings (up  to 5)
  • Products / Services launched (chronological order) [from Jan-June]
  • Website URL
  • Hyperlink to Agency's Directory Listing
  • THE TEAM
  • Let people know who's behind your agency, put a face to the name!
  • Management Team Listed - (up to 3 / photo & title)
  • THE WORK
  • Here is your opportunity to showcase the amazing work your team has completed.
  • Highlights from Jan - end of June 2025 (AORs) - 150 words
  • Highlights from Jan - end of June 2025 (Campaigns) - 150 words
  • Pro Bono Highlights from Jan - June 2025 (Campaigns) - 50 words
  • Photo Gallery (up to 10 photos of 2025 campaigns)
  • THE RESULTS
  • What is more important than a successful campaign? Let's talk about results!a
  • Media Coverage - highlights, # of impressions, screenshots (consumer media)
  • Revenue Growth - How does the current period's revenue compare to the previous period's revenue? 
  • Market share - Growth in market share for your brand equals a decline for the competition
  • THE VALIDATION
  • Let happy clients sing your praises
  • Testimonials - Client (up to 3)
  • Client Retention Report
  • OTHER
  • Brand (Client) Page
  • Video Highlight Reel - up to 1 minute

FAQ

  • Brand (Client) Page - As part of our Vendor Directory we have added pages to display information about brands (client's of agencies, ex SkipTheDishes; Rogers; Subway
  • Retention Score - To calculate your customer retention rate (CRR) you can use the following simple formula involving the customers you have at the start (January 1, 2023 or S), at the end (June 30, 2023 or E) and customer acquired during the period you're measuring (N). CRR = ((E-N)/S) x 100. (client names are not disclosed in the report)

Why Include Your Agency In Our Half-Year Report:

In addition to being something that business owners, marketers and procurement are generally interested in, sharing a recap also has additional business benefits. 

  • Reduce churn - When your profile tells your customers what they have accomplished, it reminds them how much your product or service helped them achieve success and inspires them to accomplish even more next year—keeping them engaged with your product.
  • Strengthen confidence in your business - Celebrating your growth and achievements from the year reinforces your dedication and competency within your industry, and affirms your customers’ decision to choose your business over a competitor
  • Evangelize employees - empower your employees to be the 'hero' of your story; arm them with a tool they can use when singing the praises of what they (as an employee of your agency) have achieved
  • Maintain loyalty - Customers appreciate when you share what you’re proud of with them. It tells them they are a part of your community and you value their opinion. It also reminds them of how hard you work and gives them a reason to continue supporting you.
  • Call-to-action (CTA) - Take the opportunity to ask for the business; let prospects know how to contact you for more information
  • Stand out from the competition - Make it easy for prospects to know who you are, and how you can help their business grow, use the report to supplement your sales efforts

Any questions?

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