Frequent Flying=Happy Retailers Online

Another online retailer has joined forces with an affiliate to increase their digital profile power. Purveyors of fine art have paired up with the Aeroplan Rewards program to make for happier online shopping from their Calgary-based operation. Art aficionados can now redeem their Aeroplan Rewards for contemporary and fine art available through Artevo […]

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A Fair-Trade Frosh Week

Students could feel a little better about the Frosh shirts on their backs thanks to an unprecedented national student-run buying consortium. Thanks to the consortium, schools across the country celebrated Orientation Week with  fairly-traded, environmentally-conscious and union-made orientation week materials. Typical “Frosh Week” items like T-shirts, tote-bags, laundry-bags, water bottles, lanyards, pens, and clipboards were […]

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The PR World Comes To Detroit this October

Canadian PR practitioners will join colleagues from all over the world at the PRSA International Conference this October 25-28 in Detroit. Called The Point of Connection,  the focus is on social media, emerging technologies, green marketing, branding, integrated communications and other new communications strategies that will bring practitioners’  PR game to the next level. Register […]

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New additions to the Environics Communications’ Health Sciences Team

Environics Communications is welcoming Jaclyn Crawford and Jilda Lazer to the agency’s Health Sciences Practice in Toronto. “Jilda and Jaclyn come to us with a wealth of experience in pharmaceutical and consumer healthcare communication,” said Bruce MacLellan, president, Environics Communications. “We are thrilled to add their skill and expertise to our growing Health Sciences practice. […]

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