According to a survey of 2,000 women conducted by OnePoll, one in four women distorted or exaggerated what they are doing on the social media site once a month. Many of the surveyed women had pretended to be out of town, to be home alone or embellish about their job or an exotic holiday.
Why Do Women Lie On Facebook?
One of the trends circulating around the media world in 2013 is “Content PR” – the extension of content marketing principles applied to PR. The core content marketing principles include:
Now in its 10th year, the BrandSpark CanadianShopper Study was recently released. The study reveals shoppers attitudes towards topics including: the economy, the environment, food and nutrition, health and beauty habits, purchase decision influencers, media habits, and new technology.
Facebook, Twitter, YouTube, 2013 has been a big year for the various social media platforms on the market and Canadian companies certainly were no stranger to taking advantage of the many opportunities they can offer. Hill+Knowlton Strategies Canada took some time to dig into the S&P/ TSX 60 Indes to get a better understanding of how Canadian companies have used social media during October 2012.
According to New York-based Zeno Group, more than one-third of executives (36 percent) say that the CEO of their company does not care or cares little about the company’s reputation in social media. This is according to the findings from the public relation agency’s Zeno Digital Readiness Survey,
According to the results from the latest PR Newswire study, press releases that include multimedia assets generate significantly more visibility than text-only releases – up to 9.7 times more.
“9 to 5”, “the rat race”, “career,” there have been so many names given to the process of making a dollar big during a business day, but for some they would rather work on their own hours. Often they are called freelancers, and often they think different than those who take full-time employment. According to this infographic we found:
BMO Bank of Montreal recently released the results of a new study that suggests that a third of Canadian businesses have a social media presence. The same number of entrepreneurs suggest that social media has helped their business prosper. It is no secret that over the years, social media has become an integral part of everyday […]
Who Is Using Pinterest? [Infographic]
9 to 5 is long gone, but the attached infographic might make you think next time you see your co-workers clocking out at 5 PM and are still at your desk until 8 PM.
