All posts in "Campaign Corner"
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RONA Wants Canadians To “A Win For Us”

By Dave Forde / July 30, 2012

Canadians are proud people, as our athletes are over competing at the London Games, RONA, Canada’s largest distributor and retailer of hardware is launching a new campaign called “A Win For Us.”

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Mosaic Helps WestJet Take Off To New York With Street Campaign At Yonge and Dundas Square

By Dave Forde / June 8, 2012

Toronto’s downtown streets have been taken over today as WestJet, along with the help of Mosaic launch a new campaign to help announce the launch of the availability of flights to New York’s LaGuardia airport. WestJet has deployed 100 Statues of Liberty representatives to give out prizes of 100 per cent off the base fare of a round trip to Celebrating the addition of these new

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Fletcher Wants Canadians To Stand Up For Sausage

By Dave Forde / May 24, 2012

As they latest product hits store shelves, Fletcher turned to H+K Strategies to help launch Ultimate Smokies of Smoked Sausages. For this campaign they are working with Chef Rodney Bowers, the campaign asks Canadians to abandon burgers as their food of choice this summer and stand up for sausage through media relations, a contest and online […]

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Espresso Helps Benefit Cosmetics With Latest Holiday Campaign

By Dave Forde / December 8, 2011

All Benefit Cosmetics recently announced that Espresso has been selected as agency of record a last-minute seasonal marketing campaign. One thing’s for sure: Benefit is no Scrooge. Instead of a typical campaign with promotional materials that just tell people how they can win great Benefit Cosmetic goodies, Benefit is spreading the holiday cheer on the […]

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