Ferrero, the makers of Nutella, invites Canadians to join in the global festivities celebrating the chocolate hazelnut spread’s 50th birthday. Created in 2007 by super-fan Sara Rosso, yesterday marked World Nutella Day and to celebrate, Ferrero encourages fans to share their personal Nutella stories through text postings, photos or videos on the website, www.nutellastories.com. Canadians […]
The world’s largest submarine sandwich franchise, SUBWAY Restaurants announced an official collaboration with the upcoming Disney film “Muppets Most Wanted”. The restaurant will promote the movie through a national media and social media campaign called SUBWAY Dinner and a Movie, including a “Muppets Most Wanted” Kids Pak. One lucky Canadian family will have the chance to win a trip for four to Los Angeles, tickets to the World Premiere scre
Cineplex Entertainment is teaming up with the Canadian Olympic Committee with a one year contract to support the Canadian Olympians and the Canadian Olympic Foundation. The one year contract has three components: Cineplex will feature the campaign #WeAreWinter on more than 1,600 theatre screens across Canada during January and February 2014; Canadians can visit Cineplex.com/olympics
Super Bowl Sunday is quickly approaching, and this fans get ready to watch the Seattle Seahawks vs. Denver Broncos during Super Bowl XLVIII the Beer Store has launched #FreezeTheKeys, as their latest campaign to encourage sober driving and responsible party hosting. The Beer Store, the OPP, Toronto Police and arrive
The Canadian Federation of Humane Societies (CFHS) launched a new campaign aimed to increase the level of animal adoption in the country.
Reaching a major milestone, Tim Hortons has begun a campaign to celebrate its 50th anniversary in style. To kick off the celebration, the company is introducing a special 50 anniversary logo and packaging, and planning anniversary-themed campaigns that engage guests and fans leading up to its birthday on May 17.
With their newly formed group complete, the Credit Unions of Ontario recently launched a campaign to raise awareness for the way changing ways that Ontarians have towards credit unions and the benefits of this alternative form of banking.
The National Basketball Association (NBA) and Foot Locker Canada have announced a multiyear marketing partnership making the global athletic footwear and apparel retailer an Official Partner of the NBA in Canada.
A few days ago we mentioned that Jack Daniel’s newest product, Jack Daniel’s Sinatra Select was coming to the market very soon, and Toronto-based The Hive would be hosting an event this week as part of the brand’s launch activities.
“Maestro, cue the music..” (insert Frank Sinatra song “My Way” ). Toronto-based The Hive is putting the finishing touches on its latest campaign for Jack Daniel and its newest product Jack Daniel’s Sinatra Select, an ultra-premium whiskey now available throughout Ontario.
