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#SantaAtPearson Gets Ready For #HappierHolidays

By Dave Forde / December 10, 2015

This week Toronto Pearson International Airport launched its holiday digital marketing campaign, aimed to surprise and delight passengers travelling through Pearson this season. The campaign features a two-minute video (see below), highlighting Santa’s experiences and amusing moments when he travelled through the airport. In addition to turning heads, taking early Christmas gift requests and giving a […]

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Vaughan Mills Gets Into The Giving Spirit This Holiday Season

By Dave Forde / December 10, 2015

The holiday season is here, and this year Vaughan Mills is focusing their efforts on reminding us about the importance of family and the key to the holidays in a number of new ways as part of an integrated campaign. To help create that ultimate holiday experience, Vaughan Mills is giving families the perfect place to […]

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Durex Wants You To Wrap It Up With #CondomEmoji

By Dave Forde / November 18, 2015

As World AIDS Day 2015 approaches, Durex is rolling out a worldwide campaign calling for the creation of the world’s first official safe sex condom emojis – #CondomEmoji. We have already learned that according to the Oxford Dictionary, emoji is the 2015 word of the year. Emojis are an essential element of communication between young couples today. Research […]

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