About the author

Dave Forde

Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 15 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses. He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.

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Is Your Company On Twitter?

By Dave Forde / January 15, 2010

We started to track Canadian companies that are using Twitter mid-2009. There has certainly been a number of additional companies using for branding, customer services and some for sales. There have been quite a few companies

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A PR Strategy You Might Be Missing

By Dave Forde / January 15, 2010

What is one of the most basic public relations strategies? Integrated Communications According to Wikipedia, Integrated Marketing Communications” is Integrated Marketing Communications is a term used to describe a holistic approach to marketing communication. It aims to ensure consistency of message and the complementary use of media. The concept includes online and offline marketing channels. […]

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