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Dave Forde

Dave “The Connector” Forde has been involved in the technology industry across Canada for over 10 years in sales and marketing roles, he launched PR In Canada, and on Profectio.

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Is Your Company On Twitter?

By Dave Forde / January 15, 2010

We started to track Canadian companies that are using Twitter mid-2009. There has certainly been a number of additional companies using for branding, customer services and some for sales. There have been quite a few companies

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A PR Strategy You Might Be Missing

By Dave Forde / January 15, 2010

What is one of the most basic public relations strategies? Integrated Communications According to Wikipedia, Integrated Marketing Communications” is Integrated Marketing Communications is a term used to describe a holistic approach to marketing communication. It aims to ensure consistency of message and the complementary use of media. The concept includes online and offline marketing channels. […]

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