During the holiday season The Salvation Army is very active and has executed several campaigns already such as here and here. Now retailers Walmart Canada [TCO] is giving support to raising awareness about the upcoming annual Walmart Fill the Kettle Day. The Walmart Fill the Kettle Day encourages Canadians to give generously during the holiday season. On Saturday, December 21, Walmart Canada will match donations made by individuals to Salvation Army Christmas kettles located in select stores nationwide up to a maximum of $100,000. With one in seven Canadians struggling to make ends meet, The Salvation Army relies on this fundraising campaign to help feed, clothe, shelter and empower those in need.
Agencies behind the Walmart Fill the Kettle Day Campaign?
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