Canada’s largest postsecondary institution is taking an bold position about recruiting, Seneca [TCO] recently rolled out its Challenge Accepted campaign is an integrated multimedia effort. A key component of the campaign is an online and television commercial featuring a speech from Seneca’s founding president Dr. William Newnham. The campaign, which exclusively features Seneca students and graduates and their work, will also include out-of-home, online, social, and experiential elements throughout the Greater Toronto Area and beyond.
Agencies behind the Challenge Accepted Campaign?You have reached content that is available to members only.
Want to Read the Full Article?
- Access member-only content
- Breaking news alerts
- Save hundreds of dollars on Profectio awards and events
Login Below | JOIN NOW
- Marketing – Forsman & Bodenfors