It’s September 16, 2019 before get too far into the new week here is a recap on some of the stories that we covered on our network of B2B publications.
PR In Canada
Last week National Public Relations [TCO] promoted one of their own to head up all 8 of their offices across Canada. This is something that has been long overdue as the public relations industry continues to change at a rate of pace that the industry has not seen before strong leadership is needed at every agency.
One of the first tasks that Martin Daraiche should take on is to fix the problems that have plagued the agency’s ability to retain senior staff members. He might also want to give ensure the team knows how to best use Twitter, unless this how become the new normal in communications. The agency also
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Brands continue to embraced public relations, last week we saw:
- Orangetheory changed their public relations agency of record
- Purdys Taps Public Relations Agency For Brand Expansion
- ASUS Turns To Agnostic As Public Relations AOR In Canada
- IT Cosmetics selected a new PR agency of record
Profectio
What’s been happening in the Canadian advertising and marketing industry? We turn to our sister publication Profectio to get the following:
- Social networking app Snap is making some efforts to grow in Canada as they hired a new General Manager
- Maple Leaf Foods Appoints Casey Richards As Senior Vice-President Of Marketing And Innovation
- Breaking: Tracy Broad Appointed Global Marketing & Communications Manager At Husky Injection Molding
The Connected One
Have you listed your company yet?
As we look beyond the borders of Canada, The Connected One covered several stories this week including: