L’Association béton Québec (ABQ) Selects Public Relations Agency Of Record

October 26, 2018


L’Association béton QuébecL’Association béton Québec (ABQ) recently selected a new public relations agency as its Agency of Record (AOR).  (ABQ) promotes the use of ready-mix concrete throughout Québec. Concrete is the most widely used building material in the world and the second most consumed mineral material after water.

As part of the assignment the new AOR will help to showcase the benefits of the company’s products to consumers for residential use.
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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 15 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses.
He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.

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