Toronto-based The Bedford Group recently signed a new agreement with a branding and public relations agency. In the assignment, both firms will be tasked to help Bedford reach and engage their C-Suite target market with a strategic blend of personal branding, journalism, and media outreach.
Their mandate focuses on leveraging the joint power of both journalism and public relations to reach one of Canada’s most in-demand, elite and savviest audiences: the C-Suite.
Who is Goop’s New Canadian Public Relations Agency Of Record?
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