Chimera Collective Selected As AOR For AccorHotels

March 12, 2018


AccorHotelsAs AccorHotels aims to expand its brand presence in Canada the hotel chain has  selected Toronto-based Chimera Collective [Marketplace Listing] as their new public relations agency of record (AOR).  As part of the new assignment Chimera will be responsible for communications and media relations for the brand in Canada.

AccorHotels is based in Paris and consists of several brands including Fairmont, Raffles, Swissotel, and Sofitel.

This is their first time AccorHotels has worked with a Canadian public relations agency since the brand acquired Fairmont, Raffles and Swissotel in 2016.



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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 15 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses.
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