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Tim Hortons Rolls Out Their Perfectly, Uncomplicated Solution Across Canada #JustSayLatte

Tim Hortons, Latte pop-up shopFor well over two decades Tim Hortons has been a big part of the day for Canadians, today they offer a “perfectly uncomplicated” treat – their new latte.

Today, anyone can visit one of the over 3,500 Tim Hortons locations and say “latte” to order the new made-to-order specialty beverage that’s one size, one price and  nice balance of just two simple ingredients – freshly ground premium 100% Arabica espresso beans and freshly steamed Canadian milk.

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Tim Hortons, Latte pop-up shopTo celebrate the launch, Tim Hortons opened an unbranded, minimalist café in Toronto called Perfectly Uncomplicated Lattes with only one item on the menu – a latte.  To the surprise of many, this new Queen West coffee shop was in fact Tim Hortons all along. The shop opened on April 5 and will remain open until April 26, 2017, with all proceeds going to the Tim Horton Children’s Foundation.

Which Agencies Were Behind #JustSayLatte Campaign?

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[wlm_private “PRO|PRO Plus|Corporate|Corporate Plus”] Pop-up & Activation – Ogilvy
Public RelationsCitizen Relations
Digital North Strategic

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