As beauty retailer Sephora Canada looks to expand the brand’s presence on a national scale, Sephora has announced they have retained a new public relations agency for English and French Canada.
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Sephora has selected NATIONAL Public Relations as their new agency of record (AOR), as part of the assignment NATIONAL will to support Sephora with media relations as well as influencer campaigns across the country.
Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 15 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses.
He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.