Tapping Into The Sweet Tooth, Dare Candy Truck Hits The Road Across Canada

Dare Candy TruckDid you know – 62% of Canadians have a sweet tooth.  Admit it, you are on that list!  Since it is one of the things that is top of mind for Canadians during the summer, Dare Candy is looking to help Canadians embrace their craving with their mobile treats truck that will be hitting Toronto, Calgary and Vancouver.

Canadians will have the chance to sample the sweets they so desire, and Dare wants more Canadians to experience their diverse offering to satisfy the sweet tooth in everyone.  Looking for candy that’s made with real fruit? Gelatin free? What about candy to satisfy your pomegranate craving, or love for all black jubes?

“Dare Candy Co. is a family business. We’re proud to be Canadian, and have always committed to delivering food that meets the changing needs of candy lovers. Our passion is—and has always been—to make candy better” says Deborah Attwood, Director of Marketing for Dare Foods Limited.

A recent survey commissioned by Dare Candy Co. revealed some interesting insight into Canadians’ sweet-tooth, snacking and sharing habits. Canadians love to embrace the latest food trends and crave variety and endless options, and sweets are no exception.

The Facts

  • In Toronto, friends (47%) and love interests (41%) top the list of who we’re most likely to share a sweet with. Parents, beware – only 9% of Torontonians plan to share candy with a parent!
  • Flavour purists rise to the top: 54% of Canadians in Calgary prefer to eat candy one flavour at a time.
  • A question as old as water – red versus black? Millennials share a strong affinity for red jubes, and are seven times more like to prefer red over black jubes (61% say they like red and only 8% say black). Baby boomers on the other hand, are split down the middle.
  • What’s in your glovebox? 71% of Canadians living in Vancouver like to bring candy along for the ride as part of their summer road trip experience.