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Gushou Taps SongBird Marketing Communications As Social Media AOR

GUSHOUGushou, a dragon boat sport management platform, has selected SongBird Marketing Communications as the company’s new social media agency of record (AOR).

Gushou is an online management platform designed to streamline the administration process of organizing dragon boat teams and events while connecting the community worldwide.

As part of the new assignment, SongBird will be taking Gushou’s brand identity and building a social media strategy to engage the growing dragon boat community.