PATRICK ASSARAF has selected Toronto and New York-based agency NKPR as its public relations agency of record (AOR) to establish the line as the premiere men’s label driving demand for must-have luxury essentials throughout the North American market.
NKPR will work with PATRICK ASSARAF to provide strategic counsel, media relations, influencer outreach and event management support. NKPR will focus on creating new strategic brand partnerships and retail relationships to engage customers while elevating the PATRICK ASSARAF profile with fashionable clientele worldwide.
Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 15 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses.
He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.