Opus Bicycles announced they have selected Montreal-based agency Exacto Communications to develop and execute its 2014 public relations campaign, as well as to help focus its 2015 branding strategy.
Exacto Communications has already begun work on Opus’ 2014 urban bikes public relations campaign, which will generate coverage starting this April, right on time for the new cycling season in Canada. Preliminary work includes strategic planning, design and media outreach.