DDB Canada Goes Shopping, Wins Nordstrom Canada Account

September 4, 2013


NordstromAs another US retailer looks to expand north, DDB Canada has won their business and officially named agency of record for Nordstrom Canada.  The news comes after a competitive pitch process led by DDB Canada Vancouver, which involved two other agencies.

DDB Canada Vancouver, with support from its integrated divisions in the Toronto office, will take the lead role in servicing the new partnership with Nordstrom.

Nordstrom will be engaging DDB Canada’s broad suite of services, including its mass advertising, public relations, shopper marketing, and digital and social media groups. Media buying and planning will be handled by Omnicom Media Group (OMG).


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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 15 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses.
He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.

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