DDB Public Relations Named AOR for jax coco

September 3, 2013


jax cocoAs Hong Kong-based jax coco looks to expand its brand into Canada, they have appointed DDB Public Relations (DDB PR) as their Canadian agency of record to help raise awareness and drive sales for the premium line of coconut water.  ‎In their first assignment as new AOR, DDB PR will implement a robust public relations program, commencing at the 2013 Toronto International Film Festival (TIFF). 

jax coco named DDB PR its agency of record following a competitive pitch process involving a number of Canadian agencies earlier this summer.

Fun Fact: One of ‎jax coco‘s Co-Owners is none other that Elton John.

  


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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 15 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses.
He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.

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