DDB Public Relations announced that Metropolitan Hotels has named the agency as the hotel chain’s public relation agency of record. As their first assignment, DDB Public Relations’ specialty practice DDB chic, which serves style and luxury clientele, will begin working immediately on a niche media relations program for Metropolitan Hotel Vancouver to remain top-of-mind as a preeminent luxury property in the western market.
DDB won the business after completing a pitch process which involved three shortlisted agencies.
Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 15 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses.
He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.