Richtree Natural Market Restaurants Selects MAVERICK As PR Agency Of Record

June 18, 2013


Richtree Natural Market RestaurantsAs they celebrate their 14th anniversary (here are photos from their 13th anniversary party), MAVERICK has undergone a rebranding initiative.  The major undertaking is part of the “new” MAVERICK, the company has refreshed their logo, dropping the “Public Relations” tag as they look towards a offering a broader range of marketing communications services the agency offers.

“We dropped PR from the brand, but not from the core of what we still do,” says Julie Rusciolelli, Founder and President, MAVERICK.  “ Too many people in our industry and marketing in general equate PR with media relations, and we do so much more than shop around news stories — we create valuable brands by delivering unique and creative communications campaigns at every consumer or stakeholder touch point.”  

MAVERICK has also been hired by Richtree Natural Market Restaurants as their new public relations agency of record.  As part of the assignment, MAVERICK will help the restaurant chain with their re-launch this summer at Toronto Eaton Centre.  Richtree is reimagining the market food concept with a new, 450 seat flagship restaurant. The restaurant will feature 12 different food stations, express pick-up and grab-and-go options, and will have unique dinner offerings and a fully licensed bar.

 

 

 


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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 15 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses.
He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.

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