The Hive Gets More Digital With New VP Of Digital, Neil McPhedran

April 18, 2012


As the demand for digital-based campaigns continues to grow, Toronto’s The Hive continues to invest in talent to keep the advertising shop competitive.  Today they announced the appointment of Neil McPhedran as the agency’s new Vice President Digital and Consumer Engagement, where he will lead mobile commerce, social media and consumer interaction marketing initiatives.  He left the agency world briefly to work on a startup venture, GreenShag.com with his wife  and as a principal in Digital Wallet Ventures. Prior to that, he spent six years as Managing Director of Tribal DDB Toronto. He began his marketing career at Palmer Jarvis in Vancouver before moving on to direct accounts at Big House Communications.


Join other professionals!

Get news, tips and other industry news delivered into your inbox.

#1 source for breaking news about Canada's communications and public relations industry


Related Stories:


Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 15 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses.
He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.

>