Going Global And Embracing The Environment, CSA Group Unveils New Brand Identity

March 1, 2012


Today, the CSA Group officially unveiled its new global logo and tagline to consolidate all of its divisions under a unified brand identity.  The new multi-dimensional logo reflects CSA Group’s global focus. The blue bands pay homage to past logos and the trusted certification mark while the addition of green embodies the organization’s environmental commitment. The fluid spherical design reflects the unification of the operational structure and global outreach, with all divisions now recognized simply as “CSA Group.”

Along with the new logo, shown above, CSA Group has also unveiled a new tagline: “Advancing Today, Anticipating Tomorrow.”  The new tagline is meant to express the organization’s core principles of safety, collaboration, sustainability and innovation. CSA Group’s commitment to social good, outstanding service, and being a trusted advisor has never been stronger.


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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 15 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses.
He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.

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