Social Media Dashboard HootSuite Jumps Into The Analytics Game

March 10, 2011


One of Canada’s most successful global social media company, HootSuite announced an update to their platform yesterday which brings could be a major game changer for the company.  The company has come to be known as one of the top social media dashboards, allowing users to monitor themselves and brands on popular social media sites such as Facebook, LinkedIn and Twitter through their website, downloadable apps for PC, Mac or smart phones.

The new offering will allow users to measure the success of social media campaigns by looking at factors such as social media reach, twitter follower growth and twitter brand mentions.  In total, 30+ different types of reports can be run and displayed with the new HootSuite Social Analytics.


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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 15 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses.
He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.

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