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"Wendy’s Kick For A Million" Is Back For Sixth Year To Air On CFL On TSN

TSN announced yesterday they that Wendy’s has signed on for a sixth year to deliver Canadians “Wendy’s Kick for a Million,” and one lucky fan will get the chance to kick a 50-yard field goal for $1 million. This year’s competition features two new venues for playoff rounds: Moncton, NB hosts the Eastern quarter-final while Hamilton, ON is the destination for the Wendy’s Kick for a Million semifinal.The $1 Million Kick attempt will then air live nationally on October 15 during halftime of the CFL ON TSN: WENDY’S FRIDAY NIGHT FOOTBALL broadcast featuring Hamilton @ Toronto.

“This program kicked off with a bang six years ago when our first-ever participant split the uprights to win $1 million. Since then it has become one of the ‘must-see’ events on the CFL ON TSN schedule,” said Phil King, President of TSN. “We are thrilled to work with Wendy’s again and give our fans another opportunity to kick for a million.”

With an expanded program this year, four randomly selected participants will participate in a series of kick-offs in front of live CFL crowds in Calgary, Hamilton and Toronto as well as Moncton as part of Scotiabank Touchdown Atlantic – the CFL’s first-ever regular season game in Atlantic Canada. Then one lucky fan will have the chance to turn a 50-yard field goal into a $1 million payday (see attachment for Contest Format).

The Wendy’s Kick for a Million contest began yestesterday and runs through September 7. Fans are invited to enter online at TSN.ca/Wendys or RDS.ca/Wendys, with bonus entries being awarded for playing the Wendy’s Field Goal Challenge game and by referring friends to enter as well. In addition, fans can upsize their combo at any participating Wendy’s restaurant to receive a Game Card worth 50 bonus entries and a 1-in-9 chance to win instant prizes such as Wendy’s food prizes and gift cards, Samsung 32” LCD HDTVs, Timex watches and a 2011 Nissan Juke.

Wendy’s Kick for a Million Prizes Include:

Lucrative prizes for this year’s Wendy’s Kick for a Million final event include:
· 20 Yards – Samsung $25,000 Family Package
· 30 Yards – Nissan 370Z Roadster
· 40 Yards – $100,000 cash
· 50 Yards – $1 million in a one-time payout – if the 50-yard attempt falls short, the participant will receive $1,000 for every yard kicked in the air

“With quarter-finals in Calgary and Moncton, the semifinals in Hamilton, and finals in Toronto, this year’s Wendy’s Kick for a Million is truly a national event,” said Lisa Deletroz, Regional Marketing Director, Wendy’s. “And with Quebec’s participation this year, the connection with our customers and CFL fans has never been stronger.”

Bob Stevenson

Lets get kicking

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