Journalists And Bloggers Are People Too, The Forgotten Art Of PR

April 6, 2010


I caught a blog post over on PR Squared as it was retweeted by a few public relations professions that I happen to follow so it caught my eye and I read further on the post titled “PR pros are people too.” In Todd Defren talks a client sending a gift as a token of appreciation, which is nice.

As a PR professional, when is the last time that you said thank you (gift or even just an email) to the publication that you keep pitching and who covers your client’s stories?  As I’ve said a few times on here, the model is broken, the recession has helped to identify some of the problems.


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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 15 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses.
He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.

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