APEX Public Relations Inc. has made some changes to their team as the public relations agency has promoted two key staff members and expanded their consumer practice team with a new hire.
Leanne James has been promoted to Senior Vice President of Human Resources. James joined APEX in 2002 and has overseen the company’s rapid growth to a team of more than 30 public relations practitioners. In her new role, James will continue to assist the company in the development of its public profile and branding.
Tanya Elliott-Briden has been promoted to the position of Vice President. Elliott-Briden previously served as an Account Director and played a significant role in growing the agency’s technology and corporate practices. In her new role, she will help to maintain and grow APEX’s strong reputation among existing clients, as well as focus on new business development.
In addition, Lauren Baswick has joined as a Senior Consultant in the consumer practice for APEX. Baswick’s role will include senior-level media relations, product launches, strategic program development and new business development in the consumer health and beauty areas.