Thomas Cook Canada has hired PUNCH Canada as its agency of record to assist in managing its marketing and public relations needs for Canada following a competitive review. As part of the relationship, PUNCH will handle advertising, public relations, promotions and event management for Thomas Cook Canada’s Wholesale Division, Retail Division, Sunquest Meetings + Incentives and the newly launched Thomas Cook Financial Services.
The marketing mandate includes familiar names such as Sunquest, ALBATours, Fun Sun Vacations, Encore CruiseEscapes, Boomerang Tours, BelAir Travel, Last Minute Club, The Wholesale Travel Group, MyTravel Retail, and The Cruise Store.