USC Education Savings Plans Inc. (USCI), which education saving programs for Canadians has hired GCI Canada as their public relations agency of record.
“The team at GCI Canada really impressed me with their complete understanding of the scholastic awards market and their keen sense of news value,” said Jo-Anne Wong, Public Relations Manager, USC Educations Saving Plans. “Each year, as a demonstration of our commitment to the value of post-secondary education, we offer the Postgraduate Awards to students who have benefitted from RESPs from USC Education Savings Plans. We are confidant that GCI’s passion, creative thinking and communications expertise will help us gain attention for our deep-seeded commitment to promoting the value of post-secondary education.”
GCI will manage the media relations program surrounding the firm’s post-graduate awards program.