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goodpurpose Consumer Study Archive
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Survey Says – 89% Of Consumers Would Change Their Spending Habits To Support Good, Edelman goodpurpose Study
Posted on October 21, 2009 | 1 CommentEdelman has released their 3rd annual Edelman goodpurpose Consumer Study and we have the results fresh off the wire which shows some surprising results. Their global survey was taken by 6,000 people from 10 countries and revealed that “57 percent believe a company or brand has earned their business because it has been doing its part to support good causes.” Despite the global recession
