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Recent Headlines from PR In Canada
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More Promotions At APEX Public Relations
Posted on October 30, 2009 | No CommentsThis has been a busy month for APEX Public Relations, and quite a way to celebrate its 11th anniversary are more team members are being promoted aside from the ones we’ve already announced, and now three other promotions within the firm. -
Leadership Changes At APEX Public Relations, Linda Andross Named President, Pat McNamara Becomes CEO
Posted on October 30, 2009 | 1 CommentAPEX Public Relations is in the midst on a new phase of the Toronto-based public relations agency’s life, after celebrating its 11th anniversary at the start of October. Company Founder Pat McNamara has named Linda Andross President of APEX Public Relation -
Fleishman-Hillard Expands Expands Corporate And Crisis Practice, Hires Bill Walker
Posted on October 27, 2009 | 1 CommentCorporate and crisis communication continue to be a crucial part of any business, especially a publically traded company. Fleishman-Hillard has recently added another piece to the puzzle with the appointment... -
MDC Partners Launches New Consumer Insights Group
Posted on October 27, 2009 | No CommentsWith a number of agencies as part of its network including Zig, henderson BAS, Veritas Communications and Crispin Porter + Bogusky, marketing and communications firm MDC Partners can now add consumer research to its offering -
Dell "Take Your Own Path" Campaign Showcases Entrepreneurs From Around The World
Posted on October 26, 2009 | No CommentsComputer hardware manufacturer Dell is bringing their latest campaign Take Your Own Path to Canada after having success in India and France. The campaign will also be launched in the US, Japan, Germany, China and the UK and uses a number of advertising an -
Survey Says – 89% Of Consumers Would Change Their Spending Habits To Support Good, Edelman goodpurpose Study
Posted on October 21, 2009 | 1 CommentEdelman has released their 3rd annual Edelman goodpurpose Consumer Study and we have the results fresh off the wire which shows some surprising results. Their global survey was taken by 6,000 people from 10 countries and revealed that “57 percent believe a company or brand has earned their business because it has been doing its part to support good causes.” Despite the global recession -
NATIONAL Turns 34, Launches New Brand Campaign
Posted on October 21, 2009 | No CommentsAs they get ready to celebrate their 34th year in business Canada’s largest public relations firm NATIONAL has created a new brand positioning statement and developed a new tagline, “Trusted Partner. Bold Thinking.” or in French “Partenaire sûr. Regard neuf.” The firm also re-launched its corporate website, www.national.ca -
City Of Ottawa Taps Into Vibrant Idéation & Marketing
Posted on October 21, 2009 | No CommentsVibrant Idéation & Marketing has been selected by the the City of Ottawa to help promote its new public organic waste composting initiative called The Green Bin Program. The campaign is aimed to help educate Ottawa citizens abou -
vitaminwater Sponsors 2010 Olympic Games, Launches Olympic Dream Team
Posted on October 20, 2009 | No Comments2010 Olympic Games in Vancouver vitaminwater has launched their own version of the Olympic Dream Team. Glacéau vitaminwater has teamed up with six extraordinary athletes to help share the love and olympic spirit as we build up to the 2010 olympic games in vancouver. -
Best Buy Launches National Game Trade-In Campaign Across Canada
Posted on October 20, 2009 | No CommentsJust in time for the 2009 holiday shopping rush Best Buy has launched a new national campaign that leverages a number of online and offline channels. Consumers and game enthusiasts across Canada are being encouraged to bring in their previously played video games and trade them in for up to $40 in-store credit towards the purchase of a new game.
