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Latest Headlines
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KitchenAid Canada Gets Cooking With The Food Network
Posted on April 30, 2008 | 1 CommentKitchenAid Canada today announced its second year partnering with The Food Network to share personal cooking moments of some of the country’s most popular celebrity chefs. Anna Olson and her husband Michael Potters, two chefs on the the show Fresh, will appear separately in a series of vignettes that illustrate the emotional connection they each experience when they are in the kitchen. -
Logitech Names Environics Communications for Canadian PR Agency Of Record
Posted on April 30, 2008 | 4 CommentsBruce MacLellan, CEO and President of Environics Communications has had a busy few months, most recently with the acquisition of Sequentia Communications. The team has also been hard at work drumming up new business which is starting to bear fruit. -
Paradigm Public Relations Retains Banana Boat And Hawaiian Tropic
Posted on April 30, 2008 | No Comments“We are thrilled to be working with Hawaiian Tropic and Banana Boat—two iconic, leading brands,” says Mike Abbass, Vice President, Paradigm Public Relations. “We look forward to helping them communicate their great brand attributes and the importance of sun protection to Canadians.” -
NATIONAL Public Relations Retained By Maple Lodge Farms
Posted on April 30, 2008 | No CommentsWith offices in most major cities across Canada, NATIONAL Public Relations has recently expanded its client roster winning the public relations business for Maple Lodge Farms. NATIONAL has been named agency of record for the Brampton-based producer of chicken products. The agency will be responsible for planning, developing and implementing marketing communications programs for Maple Lodge Farms’s Classic Roast chicken deli meats and Chicken Bacon products. Public relations efforts will focus on creating awareness of nutritious options available from Maple Lodge Farms. -
Sound Source Signs Perez Hilton To Exclusive Radio Deal
Posted on April 24, 2008 | No CommentsHow many times have you been in line at the grocery store and glanced over at an issue of US Weekly or the Enquirer? Or are you afraid to admit that you read them? While print gossip rags have been the rage for years, a new generation of Gossip has hit the Internet in the form of Perez Hilton with his must read gossip blog PerezHilton.com. -
Paradigm Public Relations Goes Polar
Posted on April 23, 2008 | No CommentsSpring is in the air, time to get back into shape and Electro Canada, a leading manufacturer of training and fitness assessment tools has recently hired Paradigm Public Relations as its Agency of Record. -
Edelman Canada Expands Toronto Team
Posted on April 23, 2008 | 2 CommentsThe World's largest private public relation's agency has expanded its Toronto team with the addition of Shane Dolgin and Joe Belfontaine. In his new role Shane will join Edelman as Senior Vice President & Practice Leader, Corporate and Technology. -
DO believe the hype – Social Media is here to stay, and it's waiting for your embrace
Posted on April 22, 2008 | No CommentsThere's a whole lot of hype surrounding social media, and I see a lot of smart professionals who are dismissive of Facebook or Twitter or whatever the latest craze, as a result. You can't totally blame them -- it's hard to cut through the noise and discover which tactics work, which are measurable and which will generate positive return for your organization or clients. -
Hill & Knowlton's Tracy Mackett Appointed to Board of The Calgary International Film Festival
Posted on April 17, 2008 | No CommentsThe Board of Directors of the Calgary International Film Festival (CIFF), a charitable, not-for-profit cultural organization, have announced the appointment of Tracy Mackett to its Board of Directors. Tracey is an Account Director in Hill & Knowlton's Calgary office. -
Pier 1 Imports Names DDB Public Relations as AOR
Posted on April 17, 2008 | No CommentsDDB Public Relations, a division of DDB Canada has been named Agency of Record (AOR) in Canada and will work with the agency to design and implement a comprehensive public relations program in English and French.
