PR In Canada

As part of the Profectio network which includes Profectio and PR In Canada we not only covers the news from across different industry across Canada, but also produce a number of events throughout the year.  We looking for great speakers for our upcoming “Connecting With Women” conference that will take place in a few months.  Below are details, including a link to download the call for speakers document -Connecting With Women (255)

We have all heard the saying “Behind ever successful man is a good woman,” but what can also be said to be true is “Behind many purchases is the influence of a woman.” Brand owners, manufacturers and retailers spend countless hours trying to figure out how to attract, influence and win over this powerful consumer demographic with the intent to ultimately get to a sale.

For a full day in 2010 we will gather speakers who will share case studies, trends and market research that will help you better understand how to target and reach this group.

Where: Downtown Toronto
When: June 16, 2010
Attendees: Vice Presidents, Directors and Managers of Marketing, Advertising & Communications – Directors and Managers of Product Development – Brand and Product Managers – Presidents and CEOs – Directors and Managers of Business Development – VPs, Directors and Managers of Account Services – Creative Directors – VPs, Directors and Managers of Media Buying & Planning – Strategic Planners – Consumer Insight & Research Managers – Interactive Marketing Directors & Managers.

Format:
• Breakfast Keynote
• (2) Streams of Break Out Session (6 in total)
• Lunch Keynote
• (2) Streams of Break Out Session (6 in total)
• Each will be approximately (50) minutes in length

Some possible session topics include:

• Seasonal Shopping – How to take advantage of major holidays
• Mommy Bloggers
• Rules of Engagement – Disclosure & Paid Reviews
• Reputation Management
• Social Commerce
• Increase Visitor Conversation Rates
• Corporate Social Responsibility
• Building Brand Awareness among Women
• How do women use social media
• How to market to women
• Understanding the female DNA
• Using Word of Mouth Marketing
• Other topics may be suggested as well

Download the “Connecting With Women” conference call for speakers document here – Connecting With Women (255).

Categories: Features
Tags: Connecting With Women